myForex On-Site is our new solution designed to satisfy the demand from larger market players for a Retail FX trading software platform. Online Retail FX trading has enjoyed exponential growth since its inception and attracted attention from a multitude of banks and brokers.
myForex On-Site is the first market proven, enterprise grade, turn-key software solution suitable for well established companies with high technology standards and strict security policies.

Why there is a need for an on-site trading platform?
When it comes to online FX trading, “Retail” doesn’t mean “small” anymore - especially now, when the population of individual FX traders, both professionals and amateurs, has grown exponentially. Increasing numbers of larger players are entering the Retail FX trading space, and others are evaluating this attractive market. Their software choices are to either acquire a Retail FX company with existing trading platform, to license a white label platform from the Retail FX market maker, or to build software from ground up. Each of the above strategies has its own drawbacks and limitations:
• acquisition is expensive and most likely will come with proprietary or limited scope software not compliant with business and technical requirement of large company;
• dependency on the white label provider limits business profits and flexibility of customizations, plus it can be a serious security concern;
• adapting the existing institutional style trading platform is not a trivial matter due to the huge design differences between interbank and Retail trading models;
• developing a fully featured and scalable Retail FX platform could take years and significant investment.
We believe that the best and the most cost effective approach is to acquire a trading platform site license from a reputable technology vendor who understands the clients’ specific market needs, adheres to technology standards and policies, and is flexible to adapt to rapidly changing market requirements.
myForex On-Site is a perfect fit for that purpose. Its creation was based around 15 years of experience covering multiple FX broker-dealers and their diverse business requirements.

What makes myForex On-Site attractive for prospective clients,
and how it compares to our SaaS service model?
Both SaaS and On-Site solutions share the same reliable and proven architecture, as well as the trading functionality. The major difference for myForex On-Site is its licensing and support approach. The SaaS licensing model is based on transaction fees. This pay-as-you-go approach eliminates significant initial investments for small FX broker-dealers thus allowing them to stand against the competition.
However not all Retail FX market participants, especially those with established IT departments, are willing to outsource their technology needs primarily due to operational and data security concerns. They are looking to have the trading platform deployed in their own data centers with complete control over technology.
At the same time, they cannot afford to invest years building it from scratch. The On-Site licensing model is designed specifically for that purpose:
• a one time flat licensing fee;
• knowledge transfer to the in-house IT team;
• optional annual support and upgrade fee;
• full access to the Platform source code and documentation.

To receive qoutes on the myForex On-Site license please register for myForex Broker Demo here, and indicate your interest in the on-site solution in the "additional comments" field.

An article about myForex On-Site has been recently published in E-Forex Magazine.